Are investor relations websites important? Of course they are. This month’s IR Magazine article titled “IR Websites: overpriced and underused” highlighted some of the interesting findings of our newly updated Shareholder Confidence 365 study. You can download the full whitepaper report PDF here.
The questions that arise from the study is in context to the level of energy and effort an investor relations department needs to expend to meet shareholders’ and potential investors’ need. Marketing departments measure the “energy and effort” (aka $$$) to assure our ROI on our “micro-sites – that’s how IROs can measure too.
Learn more about all our investor relations services.
Review all the results from all the questions (so far).