Category Archives: News Releases

Vintage Introduces the “Annual Report Journey:” Forms Partnership with Design Stalwart Curran & Connors

Strategy, design, printing, websites, distribution and animation combine into cohesive 365 program to nurture corporate transparency and investor engagement 

NEW YORK, March 18, 2015 /PRNewswire/ — Vintage, the capital markets, corporate services and institutional & fund services division of PR Newswire, is pleased to announce their 2015 partnership with Curran & Connors, renowned for their strategies and design of annual reports and proxy materials.

This partnership paves the first step in Vintage’s new “Annual Report Journey,” a true, multimedia program that maximizes the story-telling value, and an issuers’ effort, of their annual report.

VINTAGE_AR_journey

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Working from the initial annual report’s messaging strategy, the journey matches the investor audience’s preference for how they want to receive material information from a public company.

The Annual Report Journey:

  • Strategy and concept
  • Design, typesetting and graphic production
  • 10-K filing with the Securities Exchange Commission
  • Hardcopy financial printing with 10-K
  • Conversation into Interactive Annual Report for browser and tablet reading
  • Conversation into Animated Annual Report, a 90-second video summary for IR website, analyst introductions and investor conferences (view video example)
  • Newswire announcement of materials

“As a stand-alone document, the annual report took an unintentional wrong turn in 2009 with the Securities Exchange Commission’s (SEC) adoption of the Notice & Access for delivering shareholder meeting materials,” said Liam Power, President of Vintage. “The SEC’s intent was to streamline communications, establish an eproxy process and eliminate wasteful printing. Unfortunately, many issuers inadvertently deleted the strategic messaging value of this coveted communication.” 

Please click here to request printed samples and view an animated annual report.

Vintage’s and PR Newswire’s ongoing study, “How Investors Consume Content,” has found that 83% of investors read the annual reports of the companies they hold and, furthermore, 47% of investors prefer printed annual reports with 40% preferring online versions.

“Looking at the annual report as a communications journey, Vintage has taken into account all the different avenues that investors travel while clearly identifying that the strategy and concept, Curran & Connors’ expertise, is the starting point,” said Mike Berman, CCO at Curran & Connors. “Rebuilding the annual report as a 365 messaging platform – with new, easy to execute technologies, is extremely smart and will fit well within the existing annual report budget of most companies,” concluded Berman.

Mirroring the success Vintage is demonstrating with their unique XBRL program fleXBRL, the Annual Report Journey drives Vintage’s intelligent value conversation into investor relations departments.

“More than previous years, our discussions with prospects revolve around a strategic re-balancing of their budgets. Specially, we’re helping clients switch their spend from excessively priced SEC compliance services and then reallocate those savings into activities that will benefit growth,” said Power. “Over-spending on a 10-K file does not make you more compliant, however spending more on shareholder communications will help you reach more investors.” 

Please click here to view The Perfect Annual Report.

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About Vintage

Vintage, a PR Newswire division, is a top-three provider of full-service regulatory compliance and shareholder communications services, delivered across our three practice areas: Capital Markets, Corporate Services and Institutional & Fund Services. Founded in 2002 and acquired by PR Newswire in 2007, Vintage has evolved to become the industry’s intelligent value choice. We deliver a flexible balance of people, facilities and technology to ensure that regulatory compliance and shareholder communications processes are efficient, transparent and painless. Services include IPO registrations, transactions, virtual data rooms, EDGAR & XBRL filing, typesetting, financial printing and investor relations websites.

About Curran & Connors, Inc.

Curran & Connors helps solve the corporate communications, branding and interactive challenges our clients face every day through our unified approach of integrated brand management. This proven method combines award-winning design talent and unrivaled project management service to streamline the creative process and deliver a lower total cost of ownership for our clients.

Best known for market leadership in corporate reporting, notably annual and corporate sustainability reports over our first 50 years in business, Curran & Connors’ pedigree in the highest stakes forms of brand communications makes us uniquely qualified to superbly and cost-effectively deliver targeted communications materials that are delivered on time and within budget. Our strategically integrated approach—fortifying and enhancing a company’s brand, coupled with our proven ability to succeed in high-pressure situations defined by a multilayered decision-making process—makes us the go-to firm for many of the world’s leading brands.

Media Contact:
Bradley H. Smith
Director of Marketing, IR and Compliance Services
PR Newswire & Vintage Filings
+1 201.942.7157

bradley.smith@prnewswire.com

Vintage to Showcase Investor Study Results at the National Investor Relations Institute 2015 IR Fundamentals Conference

Transparency and workflow drive conversations at annual event in Santa Monica, CA, January 11 – 15

NEW YORK, January 9, 2015 / PR Newswire / — Vintage, the capital markets and corporate services division of PR Newswire, today announced that the company will be presenting their Investor Relations and Regulatory Compliance solutions at the National Investor Relations Institute (NIRI) 2015 IR Fundamentals Conference, Santa Monica, CA, January 11 – 15.

LOWES

Our solutions are peerless at this event. Well, not THAT type of pier.

Leading the discussion will be insights found in the company’s “How Investors Consume Investor Relations Content” whitepaper. Based on over 40,000 responses from professional and retail investors, the study is available for download here.

Recognized as the industry’s intelligent value, Vintage’s SEC compliance and IR specialists will be guiding attendees through the company’s comprehensive solution suite including:

  • IR websites
  • Earnings conference calls
  • Investor visibility
  • EDGAR and XBRL programs
  • News distribution

Currently, Vintage – PR Newswire has over 1,000 PR and IR websites.

Please visit Vintage today for more information: www.thevintagegroup.com

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About Vintage

Vintage, a PR Newswire division, is a top-three provider of full-service regulatory compliance and shareholder communications services, delivered across our three practice areas: Capital Markets, Corporate Services and Institutional & Fund Services.

Founded in 2002 and acquired by PR Newswire in 2007, Vintage has evolved to become the industry’s intelligent value choice. We deliver a flexible balance of people, facilities and technology to ensure that regulatory compliance and shareholder communications processes are efficient, transparent and painless. Services include IPO registrations, transactions, virtual data rooms, EDGAR & XBRL filing, typesetting, financial printing and investor relations websites. www.thevintagegroup.com 

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company. www.prnewswire.com

Media Contact:

Bradley H. Smith
Director of Marketing, IR and Compliance Services
PR Newswire & Vintage
+1 201.942.7157
bradley.smith@prnewswire.com

New Practice Group from Vintage Guides Clients with Shareholder Communications Solutions

“Corporate Services” brings intelligent value to investor relations at Emerging Growth and Small-cap companies

NEW YORK, June 27, 2014 / PR Newswire / — Vintage, a division of PR Newswire, today announced the expansion of their Vintage offerings to include Corporate Services, a practice area providing customized investor relations solutions for small-cap and emerging growth companies (EGC). The establishment of this new practice group within Vintage follows the company’s recent rebranding announcement.

The inclusion of investor relations services along with Vintage’s regulatory compliance services – IPO registration, XBRL, EDGAR and financial print – creates the industry’s first turnkey, intelligent value for public companies: beginning with their experience as a pre-IPO organization well into their maturity as a public equity.

PIGGY_BANKS_IRO_imbalanced5

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According to a recent industry report from Rivel Research, small-cap companies spend 42% of their total investor relations budget with outside service providers, compared to the 18% allocation that large companies spend. For many smaller companies, the investor relations function is still viewed as a cost center and within these companies, whose average annual spend on external IR services is $130,000, budgets cuts are a constant concern. These financial pressures mandate that companies spend as intelligently as possible.

Vintage’s investor relations solutions cover multiple aspects of transparent shareholder communications, and are built to fit EGC, small- and mid-cap company requirements:

  • Investor relations websites
  • Earnings webcasting and conference calls
  • Media and news disclosure
  • Analyst-targeted distribution
  • Virtual Data Rooms
  • Rich media content creation
  • Annual report production and online distribution

“Emerging growth and small-cap companies have two related challenges – they are overlooked by Wall Street and underserved by the shareholder communications firms that support the industry,” said Liam Power, President of Vintage. “We’re helping our current Vintage regulatory compliance clients by bundling and integrating investor relations solutions into our Corporate Services practice, giving clients a toolset that can increase the presence of their financial brand while eliminating redundant, wasteful workflow tasks.”

One key example of the importance of shareholder communications, as reported in the 2014 “How Investors Consume Investor Relations Content” study, is that 70% of investors reported they will not take a position in a stock if the company does not have an investor relations website. “It is our goal to remove the barriers to capital for all our clients. For smaller companies, this includes offering a fee structure that is  balanced with their needs for shareholder communications,” continued Power. “That is how we define intelligent value.”

Vintage has released three new regulatory compliance and shareholder communications packages expressly for EGC and small-cap companies.

For detailed information:  http://www.thevintagegroup.com/contact-us/

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About Vintage

Vintage, a PR Newswire division, is a top-three provider of full-service regulatory compliance and shareholder communications services, delivered across our three practice areas: Capital Markets, Corporate Services and Institutional & Fund Services.

Founded in 2002 and acquired by PR Newswire in 2007, Vintage has evolved to become the industry’s intelligent value choice. We deliver a flexible balance of people, facilities and technology to ensure that regulatory compliance and shareholder communications processes are efficient, transparent and painless. Services include IPO registrations, transactions, virtual data rooms, EDGAR & XBRL filing, typesetting, financial printing and investor relations websites. www.thevintagegroup.com

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company. www.prnewswire.com

Media Contact:

Bradley H. Smith
Director of Marketing, IR and Compliance Services
PR Newswire & Vintage
+1 201.947.7157
bradley.smith@prnewswire.com

PR Newswire Re-brands Regulatory Compliance Division, Appoints New President

New “Vintage” Focuses on Agile Workflow: Addresses Client Demand for an Intelligent, Value Choice for Capital Markets Transactions and Investor Relations

LOGO_ONWHITE_email_250PR Newswire today announced the relaunch of their regulatory compliance division, Vintage Filings, as “Vintage.” The new brand and streamlined visual identity signals the growth and evolution of their capabilities and to the marketplace’s need for an “intelligent, value choice” compared to the legacy financial print providers.

“When we first acquired Vintage Filings in 2007, we were addressing a specific need for our clients – simplifying the workflow between their material news releases and meeting regulatory requirements,” said Ninan Chacko, CEO of PR Newswire. “However since that time, the business environment surrounding regulatory compliance and shareholder communications has changed and consolidated greatly. From those changes, our clients identified a new, critical core need – an intelligent, value choice.

How have our clients defined intelligent, value choice? Very simply, it’s the unfussy, unpretentious, totally transparent and absolutely accurate execution of service. It’s a business philosophy to focus on what matters to our clients: getting the job done without unnecessary expense or time burden,” Chacko concluded.

The Vintage re-brand also marks the creation of three distinct practice groups:

  • Capital Markets, which will work with law firms, investment banks and M&A deal-drivers;
  • Corporate Services, which will support public companies with compliance and investor relations solutions;
  • Institutional & Fund Services for investment management and mutual fund organizations.

Seth Farbman, Co-founder of Vintage said, “I could not be prouder of what we’ve accomplished, in particular our accomplishments within Capital Markets and IPO registrations. After 12 years, I am still amazed and thankful of the tireless dedication to customer service and the entrepreneurial spirit our team demonstrates each day. This is a very rewarding milestone for Vintage.”

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In addition to a new visual identity, Vintage also appoints Liam Power as divisional president. Power is the SVP Compliance Services within PR Newswire and has been managing Vintage since 2011.

“Vintage continually strikes an intelligent balance between providing the expertise and service needed without any unnecessary overhead or expense burden that had traditionally weighed down the regulatory compliance process. Clients have come to appreciate our fast and accurate turns and importantly how flexible and turnkey we are to work with.

Our refreshed look, logo and attitude will now serve as a reminder that Vintage is a top, full-service provider. I am confident that we will continue to lead the market indelivering theright balance of people, facilities and technology for the most efficient, transparent, and painless regulatory compliance and shareholder communications processes as possible. We provide the intelligent, value choice,” stated Power.

Please visit www.TheVintageGroup.com for more information.

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company. 

About Vintage

Vintage, a PR Newswire division, is a top-three provider of regulatory compliance and shareholder commutations services across the Capital Markets, Corporate Services and Institutional & Funds Services business practices. Founded in 2002 and acquired by PR Newswire in 2007, the division has evolved to become the industry’s only full-service intelligent value provider. Vintage delivers a flexible balance of people, facilities and technology to ensure that regulatory compliance and shareholder communications processes are efficient, transparent and painless. Services include IPO registrations, transactions, virtual data rooms, EDGAR & XBRL filing, typesetting, financial printing and investor relations websites.  www.TheVintageGroup.com 

Media Contact:
Bradley H. Smith
Director of Marketing, IR and Compliance Services
PR Newswire & Vintage
+1 201.947.7157 bradley.smith@prnewswire.com

Companies Can Now Streamline IR Website Management & Improve Accuracy with Company-Verified XBRL Data

PR Newswire partners with Virtua Research to provide clients with ability to display balance sheet, income statement and cash flow data directly sourced from XBRL

NEW YORK, June 3, 2014 /PRNewswire/ — Investor relations departments can now ensure the release of accurate financial data on their website while also eliminating onerous and time-consuming processes with the announcement of a new partnership between PR Newswire and Virtua Research. The partnership seamlessly brings Virtua’s Interactive Analyst Center – the only product available today that delivers interactive, as-reported financial and operating data for IR websites – into the popular investor relations website solution, IR Room MST. Designed for investors and analysts, the Interactive Analyst Center makes company financial data more readily accessible and easier to understand online.

Virtua_logo_Signage

All IR Room MST clients can now publish their financial fundamental information directly from their own official SEC XBRL files. This eliminates the concerns issuers have long held regarding the inaccuracies of manually collected third-party financial fundamental data and delivering that data to their shareholders.

PR Newswire will be demonstrating IR Room MST with IAC at the National Investor Relations (NIRI) 2014 Annual Conference, June 8 – 11, 2014, in Las Vegas.

“Investor Relations Officers and CFOs have continually faced challenges with publishing unverified third-party financial information on their IR website,” said Bradley H. Smith, Director of Marketing for PR Newswire’s investor relations and compliance services. “While striving to be transparent in shareholder communications, using other data sources has opened the door for human error and forced IR departments to painstakingly double-check financial data, line-by-line. The IR Room MST with IAC uses the company’s own XBRL to eliminate that time-consuming task and seamlessly deliver company-verified reports online. It’s a wonderful example of the promise of XBRL realized.”

The use of XBRL with IR Room MST completes an end to end experience for clients that also use PR Newswire’s regulatory compliance division, Vintage, for the actual XBRL filing.

In addition to Virtua’s IAC, IR Room MST also includes three other elements – Mobile, Social and Targeting:

  • The IRapp™, the leading mobile app for a company’s investor relations content.
  • StockTwits IR for “hands-free” social media newsflow to the most socially engaged investors and financial portals.
  • Inbound Investor Targeting which uses content marketing methodologies to measure the effectiveness of IR outbound communications.

IR Room MST is available now as a complete investor relations website solution and as an upgrade package for all of PR Newswire’s current IR Room clients. For more information, visit: http://www.thevintagegroup.com/products/investor-relations-ir-websites.html

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

About Vintage Filings
PR Newswire’s Vintage Filings division is a full-service financial filing and printing firm and a leading partner for all your XBRL filing needs. With more than 4,500 public company clients, Vintage is one of the fastest growing compliance firms nationwide. Vintage partners with its clients to provide the knowledge and service necessary to meet the SEC’s ever-changing filing regulations. Vintage Filings provides high-quality, cost-effective compliance filings and production services, including EDGAR Filings, typesetting, XBRL tagging, section 16 filings, investment management services, drafting sessions, virtual data rooms (VDR) and more.
Contact
Bradley H Smith
Director of Marketing, IR and Compliance
PR Newswire
201 942 7157
bradley.smith@prnewswire.com

Adaptive Insights partners with Vintage Filings to bring cloud agility to XBRL reporting

New OfficeConnect Reporting Product and Partnership Help Companies Automate Financial and Management Reporting and Cut Complexity versus Legacy CPM Solutions

SAN FRANCISCO – May 20, 2014 – – Adaptive Insights, the worldwide leader in cloud business analytics solutions for companies and nonprofits of all sizes, today announced at its Adaptive Live 2014 user conference new products and partnerships that reinvigorate reporting processes from financial and board reporting to disclosure management. By combining reporting power traditionally only available to the world’s largest enterprises with the incredible ease of use and delivery of Adaptive’s cloud, organizations can transform their reporting processes with unprecedented speed, efficiency and flexibility.

adaptive_insights_logoAdaptive OfficeConnect, part of the Adaptive Suite, is a robust new reporting product that injects new power into Excel, Word, and PowerPoint with dynamic, always up-to-date data from the Adaptive cloud — accelerating reporting cycles and eliminating cost and risk.

Additionally, a new partnership with regulatory compliance leader Vintage Filings, a division of PR Newswire, provides complete disclosure management – from XBRL tagging and filing, to EDGAR HTML submissions – enables the world’s largest public enterprises to close with Adaptive and disclose with one of the world’s most trusted financial printers.

Traditional reporting processes are often mired with extremely high costs, risk of error, and time-intensive tasks. Organizations with one billion in revenue can spend more than half a million dollars in reporting (Source: APQC) and allocate ten or more full-time employees for financial reporting alone (Source: Aberdeen Research). Organizations looking to drive enterprise-class reporting processes have often been required to spend millions on costly, inflexible and hard to maintain legacy CPM solutions. For public companies needing to submit their financial reports to regulatory agencies, the process can be tedious, taking days to aggregate multiple spreadsheets from across the business, manually tag and update values across all filing documents, and validate that data is from the same version of the truth.

Adaptive OfficeConnect brings the power and efficiency of the Adaptive cloud to Microsoft Office, saving organizations time and money by transforming static Excel, PowerPoint, and Word reports into live, dynamic and connected reports in minutes. Organizations now get the best of both worlds – enterprise-class financial and board reporting, with data sourced from Adaptive’s easy to deploy and use cloud CPM suite.

“Adaptive OfficeConnect is a game-changer. We can transform all of our existing Excel reports and connect them to Adaptive, combining the distinctive power of Adaptive and Excel,” said Paulo Castro, Manager of Accounting, Embraer Defense and Security, Inc.

Adaptive’s new partnership with industry leading printer Vintage Filings empowers organizations to leverage Adaptive OfficeConnect reports throughout the disclosure process and beyond the walls of the enterprise.

Liam Power, President of Vintage Filings, commented,

“We are excited to be partnering with the #1 cloud CPM and BI suite to provide complete disclosure management. Thousands of public companies trust us with their regulatory submissions, and we look forward to bringing our deep expertise to Adaptive’s customers to streamline their filing processes.”

Now the Adaptive cloud can extend throughout the complete financial reporting lifecyle for the world’s largest public companies with Vintage’s superior service.

Highlights include:

  • Beautiful Reports Built On-the-Fly: Adaptive OfficeConnect easily and quickly creates presentation-quality reports based on up-to-date data from Adaptive’s cloud CPM, creating engaging board books, financial reports, management reports and more. Adaptive OfficeConnect embraces the complete control of Microsoft Office formatting, calculations and charting, eliminating the ongoing costly and complex maintenance with live, accurate data.
  • One-Click Intelligent and Dynamic Reports: Only Adaptive OfficeConnect enables business users to transform their existing static Excel reports into live, connected dynamic Excel reports, in just minutes. Adaptive OfficeConnect’s intelligent linking ensures that data is accurate and always up-to-date, eliminating errors and time traditionally spent copying, pasting and reformatting. Reports are refreshed with a simple click—delivering yet another boost in productivity.
  • Comprehensive Support for Microsoft Excel, Word, and PowerPoint: Adaptive OfficeConnect seamlessly weaves report information into Excel, Word and PowerPoint for board books and executive presentations. Infused with the same dynamic connection to data in Adaptive Planning and Consolidation, updates are seamlessly incorporated throughout all documents with a simple refresh.
  • Unified Close to Disclose Reporting: Adaptive OfficeConnect extends dynamic and connected reporting beyond the enterprise, enabling organizations to file their public financials in Microsoft Word with simplicity and ease, all with full support from industry filing and printing organizations.

Adaptive OfficeConnect builds on Adaptive Suite’s leading cloud CPM solution that is powerful, yet incredibly easy to deploy and run. “Increasingly, enterprises are on the march from expensive legacy CPM solutions, and are looking to transform the speed and flexibility of their aging planning processes with the agility of the cloud. With OfficeConnect, it’s easier than ever for them to make the move, and migrate their existing reports and processes to Adaptive,” said Connie DeWitt, Vice President of Product Management at Adaptive Insights. “These new innovations enable enterprises to accelerate their reporting processes by 70 percent, while tapping the Adaptive cloud to slash costs by 95+ percent versus traditional solutions. Enterprises can realize time and money savings to accelerate growth and drive success.”

Adaptive’s powerful global partner ecosystem is equally excited about Adaptive OfficeConnect.

“Adaptive makes an ideal partner because the company is so in tune with customer and partner needs and delivers innovations based upon them,” said Brian Storrs, founder and president, IntuitiveTek. “Each new feature and product added to the Adaptive Suite enables us to meet the most demanding enterprise needs, and enables us to take legacy and unmanaged spreadsheet-driven processes to the cloud with ease.”

…58 Mississippi, 59 Mississippi, 60 Mississippi… SEND THE EARNINGS RELEASE!

Latency, fiber optics, co-location, laser beams, front-running trades, exploiting milliseconds. Phew. This is the stuff of High Frequency Trading. And MOST of it is out of IR’s control.

While the SEC is trying to get a handle on all the technology (and legalities) behind algorithmic trading, as you read yesterday, we’ve worked out a very practical and tactical step to help squelch the aspects of HFT that news distribution can effect.

Below is our news release that we sent out in unison with New York Attorney General Schneiderman’s.

Per AG Schneiderman:  “… PR Newswire deserves credit for its leadership.” 

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FOR IMMEDIATE RELEASE:

PR Newswire Announces Industry-Leading Policies for Market-Moving News Distribution

Expanding on its long-standing approach in support of fair and equitable news distribution, PR Newswire is taking additional measures to protect client and market interests.

NEW YORKApril 30, 2014 /PRNewswire/ — Today PR Newswire announces that it has established an enhanced set of policies for the issuance and distribution of market-moving news. The policies, which build on PR Newswire’s leadership in the field of fair and equitable news distribution, are designed to promote integrity in the market and prevent preferential access to material news by high-frequency trading (HFT) firms.

“PR Newswire has always taken a forward-thinking approach toward the most effective means of news dissemination,” said Ninan Chacko, CEO of PR Newswire. “Innovative business practices serve our clients’ best interests and today’s announcement strengthens our commitment to industry-leading policies and fair access to market-moving information.”

As the pioneer of commercial news distribution, PR Newswire has consistently been the industry leader in establishing practices that support equitable access and synchronized news distribution. PR Newswire has never supplied its primary data feed to high-frequency traders.

PR Newswire’s newly formalized policy will require primary data feed recipients to certify that they do not engage in high-frequency trading. This more rigorous policy safeguards its primary data feed from being provided to entities engaged in HFT.

Another potential issue for companies and investors is the chance that trades will be processed in the seconds after official market close at major U.S. stock exchanges. This offers an opportunity for some high-frequency traders to receive news at 4PM and immediately trade on that news before it has been made available to the broader market.

Therefore, for clients seeking to distribute potentially market moving news at market close, PR Newswire’s first-in-the-industry policy will recommend holding distribution until 4:01 PM ET to prevent the possibility of same-day trading on major U.S. exchanges.

“We are pleased to announce a new policy for clients who distribute potentially market moving news for market close,” continued Chacko. “These clients will be counseled to hold their release until 4:01 PM ET to prevent trades on this news before the closing price is finalized.”

The formalization of these policy changes follows collaboration with the Office of New York Attorney General Eric Schneiderman. To learn more about the New York Attorney General’s efforts around fair and broad distribution of material news, please read today’s release.

About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, EuropeMiddle EastAfrica and the Asia-Pacific region, and is a UBM plc company.

Media Contacts:
Caitlin Carragee
Manager, Marketing Communication
201.360.6363
caitlin.carragee@prnewswire.com