Monthly Archives: August 2013

Fear and hate: two sound principles for “social media and IR”

To say the least, investor relations practitioners have not embraced social media, much to the chagrin of most social media ninjas. There are many reasons – and these objections are unique for investor relations departments… predominantly due to the legal nature and predatory audience of their communications.

Reasons include:

  • Insufficient quantitative ROI
  • Lack of staff bandwidth for traditional social media interactions
  • Extension of the zero “chat / stock bulletin board” interaction policy
  • Concern over inconsistent content flow
  • Continued discomfort regarding selective disclosure

Recent research has also shown that social media is taking a back seat for financial communications. Furthermore, Canada’s regulatory body, unlike the USA’s SEC, declared social media an inappropriate media for disclosure.

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So, should an IR department ignore social media? No
. Anyone in a communications role certainly understands INSTINCTIVELY that a media that has millions of people opted-in has potential. It may just be that from the IR perspective, the potential is still too undefined in comparison to marketing, customer service and crisis communications.

It is from the above hypothesis (…plus conversations with IROs), we counsel IR groups on the “tactical strategy” in this white paper. Download the white paper here.

Bottomline: social media is a bona fide newsfeed for millions of people, but for now, IR simply needs to get their news into the stream -with their cashtag- without creating any trace of RegFD risk nor adding any extra work. Risk and hands-free.

One part of shareholder communications is merely delivering content. What will having your news in the social stream bring to your company?

  1. It will assure your financial news is reaching an investor audience in the manner they prefer
  2. It will drive an audience to your investor relations website where those interested parties will view more about your company – even if it is a peripheral view.
  3. It will position your company as a brand that understands and embraces transparency and access in all communications media
  4. It will get the social media gurus to leave you alone

I apologize if we vendors have made social media seem too complicated. It’s not really. Especially for our investor relations website clients.

Have a great day.

I’ll IPO when I’m damn good and ready!

If you are a pre-IPO company, there is a key research report published by Timothy J. Keating, founder and President of Keating Investments. Mr. Keating performed detailed analysis of IPO pricing for the past 12.5 years to see if there was a strategically opportune time for a company to price. I encourage you to download (PDF) this report. It is a very accessible read.

From his research:

 “Contrary to conventional wisdom, and after allowing for prevailing technical market conditions, the IPO market is in fact systemically open most of the time

… On a systemic basis, the IPO window is in fact consistently open throughout the year—except for those weeks in which there is a holiday, or around a holiday.”

windowNYSEWhat does this mean to our S-1 registration clients? Plan your IPO pricing when you are confident with your financial ducks and IR messaging. The market will be here for you.

Preparing for an IPO is a monumental task. As you’ll see in this white paper, the S-1 draft registration ping-pong with the SEC alone can be stressful – especially if you have added an ill-advised “IPO Window” deadline.

The S-1 registration and your IPO pricing has to be perfect. It’s your first impression to build shareholder confidence with the broad market. Set your own deadline for success.

If you are interested is a weekly email recap of IPOs and all SEC transactions, please opt-in here.  It’s the same as we post here each week.

Have a great day.

Forbes: PR Newswire ranked #1

Wow. It’s always nice to be surprised with good news – and I certainly consider the Forbes article “The Press Release Revolution: A Wire Services Comparison Test” as “good news.”

From Forbes:

“Now for our overall results for the wire services who successfully achieve WSJ postings. A drumroll, please:

First Place: For number of pickups, PR Newswire – at the time of this writing, they had 37,000 WSJ results. (Note: These results are for WSJ pickups only. Other sources have noted that on the whole, PR Newswire and Business Wire are roughly equal for overall press posting results.)

Second Place: Business Wire, with 27,400 results.

Third Place: Marketwired, with 14,100 results.

Fourth Place: Globe Newswire, with 7,400 results.

Fifth Place: Thomson Reuters, with 2090 results.”

For investor relations, the article brought up a very important reminder regarding news distribution to major financial portals – and for us, the discussion is in context to “web disclosure” (which is the practice of sending a truncated news release or even NO release.)

Public company newsflow is ticker database driven. If you are practicing pure web disclosure and only posting news to your IR website, you are not getting into the stream. As you will read here, only one-third of investors receive news directly (web disclosure) from the company. If you need to truncated your news from a full-text releases (…mostly earnings), AOK, but I would suggest speaking with your account representative too. Perhaps you are not “strategically shopping” for services correctly.

Many thanks to the authors of the Forbes article and their research. 

forbes

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Have a great day.

Infographic & question #28: Do you use corporate earning guidance and analysts’ consensus in your investment decision process?

Should companies offer guidance? The universal answer is “yes” of course, but are your investor’s using your guidance? They are… and at par with analysts’ consensus numbers. Giving guidance, whether financial or non-financial, assures your voice is in the investor mosaic.

Click to get a full report.
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Learn more about all our investor relations services.

Review all the results from all the questions (so far).

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Last week’s IPOs and Transactions

There were 62 transactions filed with the SEC last week.

Congratulations to all of our corporations and law firms that selected our transactions services last week including Sterling Consolidated Corp. w/ Anslow + Jaclin LLP, Musclepharm Corp. w/ Sichenzia Ross Friedman Ference LLP and German American Bancorp Inc. w/ Barnes & Thornburg LLP and Mark Barnes Law PC. We appreciate that they selected to work with us and we’re pleased that they found us both accurate and affordable.

Free white paper – click image below!

IPO_banner_blog

Registrant Symbol Form Exchange Law firm / Advisor
STERLING CONSOLIDATED CORP STCC S-1 OTC Anslow + Jaclin, LLP
AROTECH CORP ARTX S-3 Nasdaq Arotech Corporation
GERMAN AMERICAN BANCORP, INC. GABC S-4 Nasdaq Barnes & Thornburg LLP
GRAYBAR ELECTRIC CO INC S-1 Bryan Cave LLP
EXONE CO XONE S-1 Nasdaq Buchanan Ingersoll & Rooney PC
VERISIGN INC/CA VRSN S-4 Nasdaq Cleary Gottlieb Steen & Hamilton LLP
CONSUMER PORTFOLIO SERVICES INC CPSS S-1 Nasdaq Consumer Portfolio Services, Inc.
RE/MAX HOLDINGS, INC. S-1 Davis Polk & Wardwell LLP
THL CREDIT SECURED FLOATING RATE DEBT, LTD. N-2 Dechert LLP
NETWORK 1 SECURITY SOLUTIONS INC NSSI S-1 OTC Eiseman Levine Lehrhaupt & Kakoyiannis, P.C.
EXONE CO XONE S-1 Nasdaq ExOne Company
GO PUBLIC I 10-12G Go Public I, Inc.
GO PUBLIC II INC. 10-12G Go Public II, Inc
ENZYMOTEC LTD. F-1 Gornitzky & Co.
PARKERVISION INC PRKR S-3 Nasdaq Graubard Miller
GREEN PLAINS RENEWABLE ENERGY, INC. GPRE S-3 Nasdaq Green Plains Renewable Energy, Inc.
TOMICHI CREEK OUTFITTERS S-1 Harold P. Gewerter, Esq., Ltd.
GREEN PLAINS RENEWABLE ENERGY, INC. GPRE S-3 Nasdaq Husch Blackwell LLP
IKANOS COMMUNICATIONS IKAN S-1 Nasdaq Ikanos Communications, Inc.
GRAY TELEVISION INC GTN S-3 NYSE Jones Day
POLYONE CORP POL S-4 NYSE Jones Day
HISPANICA INTERNATIONAL DELIGHTS OF AMERICA, INC. S-1 Joseph Sanchez, Esq.
JOHN HANCOCK FLOATING RATE HIGH INCOME FUND N-2 K&L Gates LLP
ILOADAPP S-1 Law Offices of Thomas C. Cook
LIST SOLUTIONS, INC. S-1 Law Offices of Thomas C. Cook
TRANSFER ENTERPRISES, INC. S-1 Law Offices of Thomas C. Cook
BORDERLESS HOLDINGS, INC. S-1 Law Offices of Thomas C. Cook
INDEPENDENT BANK CORP /MI/ IBCP S-1 Nasdaq Lewis, Rice & Fingersh, L.C.
AROTECH CORP ARTX S-3 Nasdaq Lowenstein Sandler LLP
GERMAN AMERICAN BANCORP, INC. GABC S-4 Nasdaq Mark Barnes Law PC
UNLIMITED SKY HOLDINGS, INC. S-1 Mark P. DeVincentis, Esq.
ROI ACQUISITION CORP. II S-1 Nasdaq McDermott Will & Emery LLP
ENZYMOTEC LTD. F-1 Meitar Liquornik Geva Leshem Tal
SPARTAN STORES INC SPTN S-4 Nasdaq Morgan, Lewis & Bockius LLP
RE/MAX HOLDINGS, INC. S-1 Morrison & Foerster LLP
SPARTAN STORES INC SPTN S-4 Nasdaq Nash-Finch Company
EXONE CO XONE S-1 Nasdaq Nelson Mullins Riley & Scarborough LLP
MONTAGE TECHNOLOGY GROUP LTD S-1 Nasdaq O’Melveny & Myers LLP
SHUTTERSTOCK, INC. SSTK S-1 NYSE Orrick, Herrington & Sutcliffe LLP
IKANOS COMMUNICATIONS IKAN S-1 Nasdaq Pillsbury Winthrop Shaw Pittman LLP
MONTAGE TECHNOLOGY GROUP LTD S-1 Nasdaq Pillsbury Winthrop Shaw Pittman LLP
AMERICAN REALTY CAPITAL HOSPITALITY TRUST, INC. S-11 Proskauer Rose LLP
PROSPERITY ACQUISITION, INC. 10-12G Prosperity Acquisition, Inc.
MARIKA INC. S-1 Scott D. Olson, Esq.
MUSCLEPHARM CORP MSLPD S-1 OTC Sichenzia Ross Friedman Ference LLP
THL CREDIT SECURED FLOATING RATE DEBT, LTD. N-2 Sidley Austin LLP
MASONITE INTERNATIONAL CORP 10-12B Simpson Thacher & Bartlett LLP
WALTER ENERGY, INC. WLT S-4 NYSE Simpson Thacher & Bartlett LLP
ENZYMOTEC LTD. F-1 Skadden, Arps, Slate, Meagher & Flom LLP
AMERICAN APPAREL, INC APP S-4 NYSE Skadden, Arps, Slate, Meagher & Flom LLP
PBF ENERGY INC. PBF S-1 NYSE Stroock & Stroock & Lavan LLP
INDEPENDENT BANK CORP /MI/ IBCP S-1 Nasdaq Varnum LLP
MILESTONE INTERNATIONAL, CORP. S-1 W. Scott Lawler
WALTER ENERGY, INC. WLT S-4 NYSE Walter Energy, Inc.
SPARTAN STORES INC SPTN S-4 Nasdaq Warner Norcross & Judd LLP
WEALTH ACQUISITION, INC. 10-12G Wealth Acquisition, Inc.
ROI ACQUISITION CORP. II S-1 Nasdaq Weil, Gotshal & Manges LLP
ADAMIS PHARMACEUTICALS CORP ADMP S-1 OTC Weintraub Tobin Chediak Coleman Grodin
ENZYMOTEC LTD. F-1 White & Case LLP
SHUTTERSTOCK, INC. SSTK S-1 NYSE Willkie Farr & Gallagher LLP
VANTAGESOUTH BANCSHARES, INC. CRFN S-1 NYSE Womble Carlyle Sandridge & Rice, LLP
VANTAGESOUTH BANCSHARES, INC. CRFN S-1 NYSE Wyrick Robbins Yates & Ponton LLP

Post IPO, thousands of organizations count on us to assure regulatory compliance and target new investors. Click here and opt-in to receive this weekly summary via email.

Have a great day.

Halt shmalt… here’s the real news. We just sold another IR Room to a Nasdaq issuer.

Rubbing salt in a competitor’s wound sounds like fun, but when it’s an uncomfortable issue as yesterday’s market halt is, there is no value in it. It was a problem for our clients too.

Where there is great value is in winning business fair and square… like we did again today. Our newly enhanced investor relations website – IR Room MST –  is really turning some IRO heads our way, regardless of which exchange the company is currently listed.

Switching is easy.

  1. Pull out the contract for your IR website and news distribution. If you are within a six-month renewal window, switching to IR Room MST will be very straight-forward and you can go live ASAP.  No need to wait for your contact to expire.
  2. View one of our client IR websites here. We host over 900 PR and IR websites.
  3. Download our IR Room MST brochure here.
  4. Schedule a demonstration on the form at the link above.
  5. Be prepared to be pleasantly surprised at the high-value and exclusive ROI features you get from us… including the IR App and the social media roadmap process you can read about in our white paper here.

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As explained here, now is a great time to redefine how to think about and shop for shareholder communications and compliance services.

Have a great day.

Meet active investors at our NexGen Life Sciences virtual conference

As we learned from our survey, almost 50% of your investors attend virtual investor conferences. We’re pleased to offer an easy and affordable opportunity for Life Sciences companies to meet that audience. We still have a couple time-slots open.

September 12: 9:00 am to 5:00 pm ET

Since 2010, RetailInvestorConferences.com has brought companies and investors together will mutual admiration (read testimonials here).

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John Viglotti speaks about the conference series in the one-minute video above. In addition to presenting “a la’ carte” at a particular sector event, clients have bought an entire visibility package from us.

Email John at john.viglotti@prnewswire.com to grab your spot at the Life Sciences event (as well as future months). Presenting at RetailInvestorConferences.com is VERY easy. No one has to travel.

Have a great day.