PR Newswire’s Audience Research team makes thousands of updates weekly to the database of journalists and bloggers that underpins our Agility workflow platform, which offers media targeting, monitoring and distribution. Below is a sampling of recent media moves and news from the research team. To learn more about monitoring media and social media for your b […]
For more than 50 years, Lands’ End has been dedicated to the environment. This year the retailer announced a new campaign that continues their commitment to the planet. And what a better time to do it than Earth Day. “Lands’ Friendly” is the company’s newest initiative. The mission: continually strive to be a leader in […]
For public companies in North America, sending press releases at 8:00 AM Eastern makes sense – material news is best sent before the market opens or after it closes. For all other organizations, especially those that don’t have a well established brand, they risk their news being lost in the crowd.